Saturday, September 7, 2013

NY Fashion Week, Part 1: Street Style Masters!

It's Day 3 of New York Fashion Week, and here at JOE we're refreshing our feeds non-stop for the latest Spring 2014 runway shows. However, when it comes to outfit inspiration, the best part of NYFW is the street style! It's so amazeballs to see bloggers, models, and editors to strut the streets of New York in our most beloved trends of the season. Check out some of the coolest street style snaps of looks you can score right here at JOE









Cozy New Arrivals at JOE


Well this makes it official - fall is upon us and BB Dakota sweaters have arrived at JOE! This is a brand that truly has the magic touch for knits, and we couldn't be more excited to share four of the most coveted styles from the fall line. All of the JOE "knit-girls" will definitely be stocking up on these cozy sweaters for fall and winter! 



Our BB Dakota styles include:

Friday, September 6, 2013

It's Leather Weather at JOE


One of the most exciting trends for fall is leather EVERYTHING! If you shied away from leather when it was an emerging trend last season, now is the time to give it a chance! Here at JOE our leather philosophy is, "the more, the better" but beyond that, we are always finding new ways to wear it. The coolest of textures, leather looks amazing with denim, a basic cotton tee, sheer accents, and even chunky knits. Wear it from head-to-toe, or as an accent to add edge to your outfit. Either way, your leather look is sure to make an impact!

Get the look with these fall staple pieces from JOE:






Miranda Kerr certainly has love for leather - but you don't have to be a supermodel to pull off her looks! Steal her style with our Finders Keepers 'Wonderful Remark' Shorts - $89 and our Keepsake 'This & That' Skirt - $108. Miranda pairs her leather with basic tees, similar to our effortlessly chic Michael Lauren styles. Day-to-night outfit solution: wear a white tee in the a.m. and bring a black one to swap it for an evening out! 

Friday, August 30, 2013

Summer Sale at JOE - HOT new additions!


With new fall style arriving every week, the time has come for a sexy summer sale at JOE! Come and stock up on next summer's essential, or snag an incredible deal on our warm-weather markdowns for your winter getaway! 

Here at JOE we are superfans of Mar Y Sol - not only because these accessories are the perfect companions for a holiday in the sun, but because the entire line is fair trade, in collaboration with artisans in Madagascar. Socially responsible and fashionable! At 50% off, we don't expect these items to stick around very long, so don't hesitate to shop our remaining Mar Y Sol styles! 
So those festival style risks you took this summer were a huge success, and everyone is waiting to see what you'll be sporting next year. Look no further than our Gypsy Junkies crochet bikini tops - now 50% off! We adore this little number with our LA Made printed maxi skirt, or with any of our gorgeous festival-chic maxi dresses. The best part: all of these are new additions to our sale

Friday, August 23, 2013

Summer's End Dresses

The month of September usually marks the sartorial shift to fall, and it can be tricky to dress for special occasions amid the transition to sweater weather. The solution: an a dynamic maxi dress! Whether you are hosting an outdoor party or attending a September wedding, a little extra length could come in handy on a brisk late summer night. Plus, styling a frock with a longer hemline is just as simple as putting together another LBD look, but makes twice the statement. Here at JOE we are maxi-obsessed and can't wait to carry out this look through fall! 
The Rory Beca Ruth dress is a great hue for fall jewel tones, and the Finders Keepers Rise Above Maxi has a show-stopping neckline and adorable triangle details. Both of these numbers would look amazing with a sequin jacket or structured blazer. 




Add a denim jacket or knit cardigan to these Gypsy 05 dresses for an easy change-up. We love the idea pairing boots with this look to keep your toes warm!


WILDFOX at JOE!



We've added a new LA-based line, and it's all anyone is talking about! WILDFOX Couture has arrived at JOE and we couldn't be more excited to share it with you. A major celeb favorite, WILDFOX has been spotted on the likes of Taylor Swift, Katy Perry, Halle Berry, all five Kardashian sisters, but most importantly...BeyoncĂ©! Who wouldn't want to wear something that graced the heavenly shoulders of Queen Bey herself? Here are some of our favorite snapshots of BeyoncĂ©'s WILDFOX looks:


 The styles we have in store include the Space Rose Classic V-Neck ($64) and the Over The Rainbow Cassidy Tank ($59). Check back soon for WILDFOX additions to the JOE online store

Saturday, August 17, 2013

Rhapsody in Blue


We are beyond excited about our new shipment of Rory Beca , which includes the Bijou Wrap Dress in Rhapsody! We love it styled with all-white accessories, especially our Blaque Label blazer and J.J. Winters crocodile envelope clutch. With a name like "the Bijou," this dress calls for some major jewelry! It's paired here with some of our favorites from Vanessa Mooney. Stop in today to shop this look and the rest of our new arrivals!